Yes, I-GO is in the car biz. But what many might not realize is that we consider car sharing part of a larger sustainable-transportation picture that depends just as much on public transit, your own two feet, and bicycling.
This week, our two-wheeling friends at the Active Transportation Alliance roll out their annual Bike Commuter Challenge. The basic idea is to encourage people to bike to work. ATA doesn’t have to convince us. We’d much rather bike to work than deal with gridlock on the roads or get squashed like sardines on a rush-hour Red Line train car. In fact, I-GO and the Center for Neighborhood Technology proudly compete in the nonprofit category for the Challenge every year, and we’ve even taken home the top prize seven years in a row! Is eight enough? We don’t think so! Our employees saddle up year-round, but this week, we go the extra mile.
ATA makes biking to work even more enticing with bike pit stops providing free air, chain lubes, and coffee. Check out their site for more details.